john’s excited…are you?

john fellowsSocial media is already a significant part of the communications mix for many organisations, and that’s no different for organisations like the Big Lottery Fund. While traditional web content acts like a megaphone, broadcasting information to those outside the organisation, social media channels like Twitter and Facebook gives funders an opportunity to interact with our customers, stakeholders and the public in a meaningful way. We can now listen to immediate feedback and better understand our customers and the environment we work in by using these new opportunities.

I’m really excited by the opportunity presented by #BeGoodBeSocial. Not only will I get the chance to share best practice in social media use, but I’ll be also to meet other social media users in person, building a whole new network of contacts which will help us in our work over the coming weeks and months.

Roll on #BeGoodBeSocial!

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