Social Media for Social Good – book now
Bookings can now be made for Scotland’s first full-day third sector social media conference via the Glasgow Council for the Voluntary Sector (GCVS) website.
Taking place on 26th April, Social Media for Social Good is a day long event packed with expert talks and workshops to help third sector organisations get the most out of social media.
Programme
9.00am Registration & Tea/Coffee
9.30am Speaker:
Ross McCulloch – Third Sector Lab & Be Good Be Social
Third sector social media – A look at why we cannot ignore digital & what 2012 has in store
9.45am Workshop Slot One – choice of 4 workshops:
– Conrad Rossouw – Digital Manager, Shelter Scotland
Measuring success – Social media monitoring and analysis
– Anna Cook – Content strategist and web copywriter
Better blogging – Making your blog work for your organisation
– Martin Keane – Social Media Strategist, Third Sector Lab & Online Marketing Officer, SCIAF
Facebook tactics – Getting the most out of the world’s biggest social network
– Kate Henderson and June MacLeod – GCVS
Inbox heaven – Creating email newsletters that people actually want to read
11.00am Tea & Coffee break
11.15am Workshop Slot Two – choice of 4 workshops:
– Conrad Rossouw – Digital Manager, Shelter Scotland
Measuring success – Social media monitoring and analysis
– Anna Cook – Content strategist and web copywriter
Better blogging – Making your blog work for your organisation
– Martin Keane – Social Media Strategist, Third Sector Lab & Online Marketing Officer, SCIAF
Twitter tactics – How your organisation can make 140 characters work for you
– Kate Henderson and June MacLeod – GCVS
Inbox heaven – Creating email newsletters that people actually want to read
12.30pm Lunch in the Albany Cafe
1.20pm Speaker:
Jamie Livingstone – Communications and Campaigns Manager, Oxfam Scotland
Digital influencer – How social media can play a key role when working with journalists, politicians and beyond. (15mins talk and 5 mins Q&A)
1.40pm Workshop slot Three – choice of 4 workshops:
– Sara Thomas – Fundraiser, MND Scotland
Money talks – Online fundraising & social media
– Martin Dewar – Digital Director, Young Scot
Young people – Engaging with 11 to 26 yr olds online
– Ross McCulloch – Founder, Third Sector Lab & Be Good Be Social
Back to basics – Creating the world’s quickest social media strategy
– Alison Hutcheson – Founder, Woods Noble Media
Storytelling with video – Making online videos that people connect with
2.55pm Workshop slot Four – choice of 4 workshops:
– Sara Thomas – Fundraiser, MND Scotland
Money talks – Online fundraising & social media
– Martin Dewar – Digital Director, Young Scot
Young people – Engaging with 11 to 26 yr olds online
– Alison Hutcheson – Founder, Woods Noble Media
Storytelling with video – Making online videos that people connect with
– Robert McAllen – Blackbaud Europe
Fundraising on the move – Getting the most out of mobile technology
4.10pm Speaker:
Ed Henderson – Jack Draws Anything
The little boy with the big art – How six year old Jack Henderson raised over £31,000 for charity with a little help from social media. (15 mins talk and 5 mins Q&A)
4.30pm Closing comments