3rd Nov 2011 – Informatics Forum, University of Edinburgh

6.00pm – Networking drinks and food

6.30pm – Ross McCulloch, founder of Be Good Be Social introduces the evening.


Ed Henderson

Ed Henderson (Jack Draws Anything) will join us for a short presenation and discussion about the amazing story of his 6 yr old son Jack’s campaign which has raised over £20,000 for Edinburgh Sick Kids, gaining international acclaim in the process.


Conrad Rossouw

Conrad Rossouw (Shelter Scotland) will be looking at the success of Shelter Scotland’s partnership with Foursquare. Conrad will then take a workshop exploring the opportunities location-based social media offer third sector organisations of all sizes.

7.45pm – Short break


Lesley Pinder

Lesley Pinder (Missing People) will be sharing her experience of using social media to build a passionate community around a cause. In particular, Lesley will be exploring the success of The Big Tweet in raising awareness of Missing People. Lesley’s session will also include a workshop on how you can build a successful social media campaign regardless of your organisation’s size.

8.45pm – Close and networking